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  • Writer: Christina Warr
    Christina Warr
  • Mar 20, 2023
  • 4 min read

Updated: Nov 2

We are excited to announce that we will be launching a new topical product to support muscles and joints in December 2022 (Aloe Cooling Lotion). This new product will provide similar benefits to Aloe Heat Lotion by soothing tired muscles, yet work differently. This new product will contain the following key ingredients:

  • Aloe: Conditions skin and supports ease of massaging muscle areas.

  • Menthol crystals: Provides a powerful cooling and refreshing sensation.

  • Camphor: Produces a soothing or relaxing sensation when massaged into to the skin.

  • Eucalyptus oil: Helps ease sore muscles with a cooling, soothing effect.

  • MSM: An organic sulfur compound that is the third most abundant mineral in our body and will help provide comfort.

  • Aloe Cooling Lotion is now available to purchase

Why is Aloe Heat Lotion being discontinued in the EU? Due to a change in EU regulations, we made the difficult decision earlier this year to stop selling Aloe Heat Lotion (Item #064) and Aloe Heat Lotion sample sachets (Item #10623) at the end of 2022. Affecting all EU markets, this decision was based on a new regulation in the EU restricting the percentage of use for methyl salicylate, which creates the “heat” in our Aloe Heat Lotion formula. We attempted to reformulate this product, but with the new reduced percentage requirements, it didn’t reach our high-quality performance standards. We will stop selling Aloe Heat Lotion and Aloe Heat Lotion sample sachets on December 17, 2022. Any FBO or customer that purchases Aloe Heat Lotion or Aloe Heat Lotion sample sachets can continue using the products personally after this date. However, FBOs in the EU cannot sell or promote either of these products after December 17, 2022.We are very excited about the new Aloe Cooling Lotion launching in the EU December 2022, and we are confident that this product will provide FBOs in the EU markets with a great replacement for the Aloe Heat Lotion. It’s cooling, soothing effects are long lasting and effective, and it applies smoothly with a stimulating fragrance.More news on the exact start-sell date of the new Aloe Cooling Lotion will follow shortly.

FAQ Aloe Heat Lotion

Why is Aloe Heat Lotion being removed from the Forever range? There are new EU regulations limiting the amount of methyl salicylate in all cosmetic products. Methyl salicylate is the ingredient that creates the ‘heat’ in our Aloe Heat Lotion, and the new limits are so low that the product would not have the desired effect. We are therefore ending sales of Aloe Heat Lotion, either in tubes or samples, on 17 December 2022 in all EU Member States. This also affects the boxes that include Aloe Heat Lotion. What is methyl salicylate? Why is it used? Methyl salicylate is the ingredient that creates the ‘heat’ in our Aloe Heat Lotion. Methyl salicylate occurs naturally in evergreen, for example. It has a characteristic mint-like fragrance and is used for its calming properties. What do the new regulations mean for how methyl salicylate is used? Methyl salicylate may still be used in cosmetic products, but at far lower levels than before. The new regulations would mean a huge reduction in the functionality of Aloe Heat Lotion. Do any other Forever products contains methyl salicylate? No, Aloe Heat Lotion is the only Forever product to contain methyl salicylate. For how long can I sell Aloe Heat Lotion to my customers? You may sell Aloe Heat Lotion up to and including 17th December 2022. You may use the product for your own personal use also after this date. Will Aloe Heat Lotion be coming back with a new formula? No, we are replacing it with a more modern product which does have similar product functionality to the Aloe Heat Lotion. This new product fits very well in the fast growing category of ‘Cooling Gels’, which are particularly popular amongst people with a sporty lifestyle. If a customer wants to return an Aloe Heat Lotion after it is discontinued, can this be done via the Customer Satisfaction Guarantee? Yes, our generous 60-day Customer Satisfaction Guarantee naturally still applies, whatever the reason. I’ve been using Aloe Heat Lotion for many years. Should I be concerned about my health? People around the world use Aloe Heat Lotion, and we have never had any health-related complaints about the product.The content and amount of ingredients in all our products are within safe, approved levels, in accordance with strict prevailing legal requirements and recommendations. Customer safety is our highest priority, and the end products are carefully assessed for safety, both by us and an external third party, in order to guarantee a safe product. Can I still feel safe using Forever’s products? Yes! Forever’s product development team is constantly working to improve and update our products, and always considers the latest information and recommendations as regards new products and new regulations. All the ingredients and their use in our products are currently permitted in the EU, and the end products are carefully assessed for safety, both by us and an external third party, in order to guarantee a safe product.

Aloe Cooling Lotion

 
 
 
  • Writer: Christina Warr
    Christina Warr
  • Jan 18, 2021
  • 4 min read

Updated: Nov 2

by Forever UK

Forever Clean 9

2021. The start of a brand-new year, and let’s face it, after last year who doesn’t want to make a strong and positive start to the New Year? January is the time for a fresh start, a clean slate and a recommitment to our goals. But what is the C9 and why does it work? This nine-day programme includes advanced nutrition and exercise routines to help you succeed and reach your personal best on your terms. Typically, it can take up to three weeks to break out of a habit, so the C9 is designed to help adjust your mindset and get your nutrition on track so you can challenge yourself to really look and feel better, and develop long-term habits that will help you to achieve a healthier lifestyle. The C9 is not just a nine-day programme. It is a reset for your body to help you develop healthy habits that you can take forward after the programme has finished. Think about what you want to achieve with this programme, and set yourself goals which you can tick off as you progress through. Remember, set your goals for YOU.


To support you with your reset and help you make the most out of your routine, you need a strong nutritional foundation, and this programme is specifically designed to fuel your body, alongside helping you to alter and develop your mindset to conquer cravings and stay committed to your goals. Five products make up the foundation of this programme, and each one is designed to provide supplemented support: The Products ALOE VERA GEL DRINKS Forever’s Aloe Vera


Gel drinks are the foundation of a healthy routine, and contain up to 99.7 percent pure inner leaf aloe gel. Aloe is great for skin, the immune system and it’s an ideal digestive aid. This purifying gel also contains vitamin C which contributes to the normal function of the immune system and to a normal energy-yielding metabolism. On the programme you can choose either classic Forever Aloe Vera Gel or try Forever Aloe Peaches or Forever Aloe Berry Nectar for a burst of cranberry, sweet apple and vitamin C. FOREVER LITE ULTRA Forever Lite Ultra is a delicious shake mix that provides your body with crucial muscle-building protein along with a complex blend of vitamins, minerals and amino acids. It’s low in carbohydrates and calories, but high in nutrition to help keep those cravings in check and satisfy your taste buds with delicious chocolate or vanilla flavour. FOREVER THERM Forever Therm is a carefully created formula contains a special combination of vitamins, including B6 and B12, which contribute to the reduction of tiredness and fatigue; the vitamin C will also contribute to a normal energy-yielding metabolism. Forever Therm also delivers caffeine from natural sources like guarana and green coffee beans. FOREVER GARCINIA PLUS Garcinia Cambogia is a tree, native to Southeast Asia, which produces fruit prized for its culinary and beneficial purposes. As well as the fruit’s extract, Forever Garcinia Plus contains chromium which contributes to normal macronutrient metabolism and the maintenance of normal blood glucose levels. FOREVER FIBER Fibre is an essential part of any diet. It supports digestion and the growth of healthy bacteria to keep your gut going strong. Every packet of Forever Fiber provides the same amount of fibre as a cup-and-half of brown rice or two slices of whole wheat toast without the calories or carbs! The Science The food supplements in this programme are designed to provide supplemented support:

ENERGY

  • Vitamins C, B2, B6 and B12 help to reduce tiredness and fatigue


  • Vitamins C, B6, B12 can all be found in Forever Therm

METABOLIC SUPPORT

  • Niacin and pantothenic acid support normal energy yielding metabolism

  • Vitamin B6 assists with normal protein metabolism and the regulation of hormones

  • Riboflavin supports normal iron metabolism

  • Folic acid helps with healthy amino acid synthesis

  • Forever Garcinia Plus contains chromium which contributes to normal macronutrient metabolism

ANTIOXIDANTS

  • Vitamin C for protection of cells from oxidative damage

  • Vitamin B2 contributes to protection of DNA, proteins and lipids from oxidative damage

PERFORMANCE

  • Pantothenic acid for normal mental performance

  • Forever Lite Ultra contains protein which contributes to the maintenance of and growth in muscle mass

IMMUNE SUPPORT

  • Vitamin C, B12 and folic acid helps support health immune function

  • Forever’s aloe vera drinking gels contain up to 99.7% pure aloe. Aloe vera helps support immune function

HEART HEALTH

  • Thiamine contributes to normal heart function

DIGESTION:

  • Forever Fiber is designed for digestive health since it’s high in fibre and low in saturated fat

  • Forever’s aloe vera drinking gels contain up to 99.7% pure aloe. Aloe vera is a brilliant digestive aid that aids the cleansing process

The Journey The products are only part of the programme. The C9 provides a road map to guide you step-by-step as you break bad habits and start incorporating better choices. The first two days are challenging, but immensely rewarding. Kickstart the process of eliminating stored toxins and preparing your body for the next stage of the programme. You’ll replace some of your meals with a Forever Lite Ultra shake and have a list of healthy free foods to choose from to help manage cravings between meals. On days three through to nine, you’ll really start building your progress to help you feel stronger and healthier. This is when healthy, balanced meals and light exercise are introduced to the programme. After day nine, you will not only feel renewed, but have the tools you need to keep pushing forward. The C9 programme has everything you need to jumpstart your journey. From delicious, healthy recipes to exercises and supplement schedules, you’ll have all the tools you need to track your progress and stay motivated. So, whether you are looking to kickstart your fitness journey, or simply challenge yourself to breaking bad habits, setting goals that are personal to you will really help with your progress and motivation. No matter what your achievement - whether you’re increasing the amount of fruit and veg you eat, or conquering that workout that you didn’t think you could - every goal you achieve is a success.



 
 
 
  • Writer: Christina Warr
    Christina Warr
  • Jan 9, 2021
  • 2 min read

There is no better way to start a New Year than with a brand-new product! Forever is pleased to announce the launch of our brand-new Aloe Liquid Soap. This product will be available to purchase from Monday 11th January


Cleanse and moisturise with Forever’s Aloe Liquid Soap. Our creamy, pearlescent formula nourishes to leave your skin feeling fresh and renewed. Whether it’s on your kitchen counter or in the shower, Aloe Liquid Soap harnesses the power of aloe with other powerful ingredients to provide a versatile, whole-body cleansing experience for the whole family.

By combining the best of nature with pure aloe vera from our own fields, Forever has created a liquid soap that leaves skin feeling soft and clean. Aloe soothes and softens, while argan oil delivers vitamin E and natural fatty acids to condition and promote healthy skin. This extraordinary ingredient is known as “liquid gold of Morocco” and is carefully harvested from the fruit of the tree.

We also boosted the skin enhancing benefits of Aloe Liquid Soap with jojoba esters and cucumber fruit extract to help maintain moisture. The soothing properties combine perfectly with aloe vera to gently cleanse and leave skin feeling smooth and soft. But the benefits don’t stop there. We’ve added Arnica fruit extract, harvested from a yellow flower that grows in the mountains, to help stimulate skin for a fresh complexion.

With a combination of natural oils, extracts and pure aloe vera, Aloe Liquid Soap has just what your skin needs to feel clean, nourished and renewed.


A powerful, gentle and versatile cleanser for the whole family.

  • Perfect for a whole-body cleansing experience

  • Argan oil and jojoba infuse moisture into your skin

  • Soft on sensitive skin

  • Suitable for the entire family

From 11th January, Aloe Liquid Soap will replace Aloe Hand Soap. Aloe Liquid Soap is an update to the formula which makes it ideal for any circumstances. It is a whole-body liquid soap that helps retain skin’s moisture with pure aloe vera, jojoba oil and other powerful ingredients.


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